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TikTok Grants Users Power to Decrease Artificial Intelligence-Made Media in Their Feeds

Users will soon have a fresh option that enables them to lessen the volume of artificial intelligence-produced content appearing in their timelines. This initiative comes as the company revealed that it currently hosts in excess of 1 billion content made with AI.

Trial and Implementation

The new functionality is in a pilot phase over the coming weeks before a global launch. This advancement comes amid a increase in AI content, fueled by recent AI video creators.

AI Content on Other Platforms

Recent reports that almost one in 10 of the fastest-growing video streams on another major platform exclusively feature AI-generated videos. A large amount of this output is deemed “AI slop”, a phrase for substandard, factory-style content that is often absurd or dreamlike.

“We know from our community that many people like content produced via AI tools, from computer-generated images to informative clips, and we intend to give people the option to see more or less of that, depending on their own preferences,” said a spokesperson.

Scale of AI Content

TikTok disclosed that there are currently 1.3bn videos on its service labeled as made with AI. Collectively, in excess of 100 million pieces of content are submitted to the platform every day, making clips made by AI a minor percentage of its overall inventory.

Customizing Your Feed

Users will be able to limit or boost the amount of AI content they view by using the content preference feature in the platform and selecting AI-made media. Other topics that currently be modified under the filter cover news, clothing, beauty, and choreography.

Platform Guidelines

The platform’s rules oblige content makers to label “realistic” AI-made content, and it bans malicious fake videos of celebrities or critical incidents. Any authentic-looking AI video that is unmarked can be removed under its user guidelines.

In addition, the app will now attach an artificially created label to content made using its built-in AI features, or flagged by an cross-platform project for identifying content made by AI. This step is intended to help prevent users from attempting to evade the tagging system.

Educational Initiatives

The company is additionally launching a $2m educational fund for professionals and organizations to create informative material about using AI responsibly. This initiative will assist charitable organizations dedicated to teaching programming and robotics.

Moderation Strategy

The video-sharing app has supported its content review process, amid discussion over plans to cut jobs for numerous content moderators in the UK. The company is expected to reduce 439 jobs in its user protection team in the UK capital, with trade unions and digital protection specialists raising concerns that humans are being replaced by machine-led review.

A company official explained that staff-based oversight would continue to be important, but automated tools can shield workers by removing the most distressing content before it has to be seen by people. The platform announced a significant reduction in explicit and harmful content handled by content reviewers over the past year due to reliance on its AI tools.

We believe it is crucial to balance staff and AI to keep the platform safe,” the official commented. “We’ll have staff as integral to the approach, but we further consider it’s extremely critical to minimize viewing of dangerous material as quickly as possible, which is the area in which a extensive automated help is proving valuable operate efficiently.”
Written by

Scott James

A tech journalist and futurist with a passion for exploring how emerging technologies shape society and daily life.

Daily Future UK

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